Hey, Iʼm Dennis Larik,
Founder& CEO at Re:start
20+years
Building and scaling startups
100+
products
From MVPs to fully scaled platforms across fintech, SaaS, and e-commerce
4
markets
Across the US, Switzerland, Singapore,
and Japan
1mission
Build tech that actually solves problems
My way
Re:start team | 2020 - now
Re:start Team (2020–Now)
Elite Tech Team | Full-Cycle Development | Quality & Speed
Since 2022, Re:start has grown into a senior-level, highly technical product team — working across fintech, healthtech, loyalty, and backend systems. We design, develop, and deliver production-grade software — fast and with precision.
18+ experts across engineering, design, and product
Rapid prototyping and go-to-market delivery
Experience with scalable systems and complex architectures
What it shows about me:
I lead a high-performance team that combines speed with seniority. We don’t just write code — we solve real problems with craftsmanship and velocity.fintech platform | 2020 - now
Re:start Fintech (2020–Now)
Fintech Infrastructure | Banking-as-a-Platform | B2B Acceleration
At Re:start, we’ve created a modular, white-label platform that helps banks, insurers, and brands launch their own fintech products — from cards to coins. We’re building the LEGO kit for financial innovation.
What it shows about me:
This is where everything I’ve learned comes together. I’m now scaling others — enabling them to move faster, smarter, and with real impact. I lead not just as a founder, but as a builder of platforms and people.financial wellness | 2020
Eli.money (2020)
Mobile Savings | Financial Wellness | Behavioral Nudges
Eli was a mobile banking app that helped users save smarter by providing timely nudges, personalized insights, and goal-based savings tools. It focused on motivation, not just mechanics.
What it shows about me:
I think in systems — combining finance, behavior, and timing. I don’t just build tools; I build momentum for people.сashback ecosystem | 2019
SPENT (2019)
Freelance Fintech | Personal + Business Finance | Cashback Ecosystem
SPENT was the first app to help freelancers and small businesses separate work and life expenses with a simple swipe. It also offered smart categorization and cashback. The product raised $2M and was featured on Crunchbase.
What it shows about me:
I design around real pain points. I understand user psychology — especially in complex areas like money — and make products that reduce friction.blockchain program | 2018-2019
Solomon.money (2018–2019)Blockchain Loyalty | Branded Tokens | Early Web3 Use Case
Solomon.money enabled brands to issue their own digital currencies for customer engagement and retention — using blockchain technology before Web3 entered the mainstream.
What it shows about me:I’m not afraid to explore emerging tech and experiment with future-facing business models. But I always aim to make innovation practical and business-aligned.marketing platform | 2016-2019
charitize.click (2016–2019)
Marketing Meets Impact | Consumer Choice | Purpose-Led Tech
charitize.click was a platform where users could direct brand donations toward causes they personally care about — making social impact more participatory. It bridged marketing and purpose long before it became standard.
What it shows about me:
I'm driven by meaningful products. I build things that connect people with values — not just transactions. I saw the shift toward conscious consumerism early.retail systems | 2011-2016
7 Pikes, Inc. (2011–2016)
Custom Software Studio | Retail Infrastructure | B2B Product Builder
With 7 Pikes, we built backend tools and ERP systems for retail clients, creating invisible but essential infrastructure that helped businesses run better. We used Ruby on Rails to deliver tailored solutions for operational efficiency.
What it shows about me:
I understand the boring stuff that makes companies work. I’m not just about innovation — I care deeply about stability, structure, and reliability.medical marketplace | 2006-2011
Piluli.ru (2006–2011)Digital Health Pioneer | E-commerce Platform | Early-Stage Founder
Piluli was one of the first large-scale online platforms for medical products and live consultations in Eastern Europe. We handled over 50,000 SKUs and created a full e-commerce and content ecosystem at a time when online pharma was still untrusted.
What it shows about me:Early in my journey, I wasn't afraid to take on big, regulated industries. I led with vision and pushed technical limits — even before digital health was a trend.